Key Benefits of PulseAi
Comprehensive Insights
The platform provides a 360-degree view of consumer behavior by capturing data from both online and offline touchpoints.
Precise Targeting
With access to the secondary consumer database, brands can refine their target audience and deliver personalized marketing messages.
Improved Conversion Rates
By understanding consumer behavior and preferences, PulseAi helps brands create relevant and engaging marketing campaigns that resonate with their audience, leading to higher conversion rates.
Data-Driven Decision Making
PulseAi’s data analytics and insights enable data-driven decision making, empowering brands to optimize their marketing strategies for maximum impact.
Enhanced Customer Experience
By delivering tailored and relevant messages, PulseAi contributes to an improved customer experience, fostering brand loyalty and advocacy.
Increased ROI
With more targeted and effective marketing efforts, brands can expect a higher return on their marketing investments.
What you can do with the physical location data
Identify timings of store traffic enabling specific measurements for marketing activities both nationally and locally.
Understand lifestyle characteristics and attributes of people that visit stores enabling efficient purchasing of media and more relevant messaging.
Separate communications between customers and prospects enabling the upsell/cross-sell for current customers and the acquisition of new customers.
Look-a-like audiences can be created based on attributes and behaviours of current store visitors.
Understand store visitors that also visit competitor stores enabling competitive messaging to be developed.
Home and work location cross referenced with store locations, enabling the appropriate planning around new store locations and to capture passer-by traffic.
Frequently Asked Questions
PulseAi can provide unique, accurate, consumer information. With access to over 14 million Opt-in consumer records, we can provide insightful data which is matched against MAID online and offline behavioral patterns which allows for highly personalized marketing. PulseAi also provides the transmission platforms for delivery of these lists.
For one marketing medium, data costs start at 35 cents. However, PulseAi provides multi medium "Touch Point" campaigns covering Social/Display, Email, SMS, Telemarketing and Mail. Packages are available for this offering.
The ability to target specific individuals who have indicated interest in certain products/services
PulseAi can provide full audience insights reporting, that covers Demographics, Needs and Attitudes, Online and Offline behaviors and Geo-data. Other reports include: transmission reports for Social/Display, Email, and SMS.
PulseAi offers the unique option of matching MAID data to an Opt-in Database and includes the ability to send out campaigns, offering clients a "one-stop shop
Simply tell us about your product or service, and we will run a report for you showing your potential future customers in the areas of your choice and how you can target them.